Consumer demand = more trust transparency in the supply chain
A recent Harvard Business Review article reported on a study by researchers at the MIT Sloan School of Management that “found that consumers may be willing to pay 2% to 10%…
Let Collaboration Fuel your Narrative
Trust Transparency Center is participating in New Hope Network’s Inside the Bottle program for the second year in a row for a reason.The Inside the Bottle initiative unites companies from…
Trust Transparency Center’s 2019 Hot/Not List
It’s the new year and of course that means we need to take out our crystal ball and share our insights into what will be hot or not in 2019.…
New Insights Report from the CoQ10 Association Forecasts the Global CoQ10 Market to Reach $1.3 billion by 2020
SPRING, TEXAS (December 17, 2018) — Today, the CoQ10 Association announced the release of its Coenzyme Q10 (CoQ10) Insight Report underwritten by the association and Trust Transparency Center. CoQ10 is…
Musings from HI Europe
A few weeks ago I had the opportunity to attend and participate at Health ingredients Europe, (HIE) in Frankfurt, an event put on by UBM. In Europe, this event alternates…
Prebiotic Interest Continues to Build
The past few weeks have continued the Global Prebiotic Association’s momentum building from SupplySide West success to strong presence at Health Ingredients Europe last week in Frankfurt. Notable on the…
Responsibility in Manufacturing, Retained Samples Requirements
Continuing the Trust Transparency Emerging Brand Checklist to detail the regulatory and fundamental quality responsibilities that all brand manufacturers (especially online-only brands) need to embrace, this piece offers a short…
Survey Says Consumers Perceive Supplement Benefits; Education Still Needed
Earlier this year, TTC fielded a survey through Ooyen Research looking at consumer insights among U.S. supplement users. The survey of 993 U.S. supplement users asked about awareness, use and…
Who Owns Science?
This simple three-word question is at the heart of many problems within the dietary supplement industry. I contend the lack of a firm grasp of the answer lends itself to…
Trust Transparency Center to Highlight Trust Transparency in the Supply Chain at SupplySide West; Connect with us at Booth 2075
SupplySide West is one of our favorite shows of the year because it connects ingredient industry leaders and innovators in one place. Stop by Trust Transparency Center Booth 2075 to…