A Discussion of Drug and Supplement Power Duos
It’s often with a deep sense of frustration that we listen to doctors or mainstream media pan the entire dietary supplements industry and write off all products as ineffective and…
It’s often with a deep sense of frustration that we listen to doctors or mainstream media pan the entire dietary supplements industry and write off all products as ineffective and…
At Trust Transparency Center, we actively seek out best practices in corporate activity that support our premise that the proactive exercise and commitment to Trust Transparency has high ROI across…
I was listening to NPR yesterday (as a Comms pro, media consumption is an all day everyday thing), and my ears perked up when Amazon was mentioned. But this wasn’t…
The 9th International CoQ10 Conference has concluded. I have to begin by saying I have never been prouder of this category than I am right now. The Conference was expertly…
Continuing our plan to detail the regulatory and fundamental quality responsibilities that all brand manufacturers (especially online-only brands) need to embrace, this piece offers a short discussion about another responsibility/accountability…
In the articles about the emerging Retail Super-highway and ‘Amazon effect on supplements’, Trust Transparency partner Scott Steinford and myself have written about the regulatory and fundamental quality responsibilities that…
There was a day when the only main regulatory concern for the dietary supplement industry was the FDA. Mel Gibson, many years ago, warned and protected us from the prying…
I’m pretty sure that’s 14 or perhaps even 15 Vitafoods Europe in the books for me. In those attendances over 18 years, the world has become noticeably different, as have…
Pol·ly·an·na ˌpälēˈanə/ noun an excessively cheerful or optimistic person. Scott, the co-Managing Partner of Trust Transparency Center, considers me a Pollyanna, and that’s probably a decent quality to have as…
Business faith and trust these days is so fragile. A couple weeks ago, a PR Week article reported on marketers surveyed by the Chief Marketing Officer Council which underscores just…