Vitamin K Category Enhanced Report
These ITC Consumer Insight reports take a deep dive into overall supplement users (2,004 supplement users in the US, UK and Germany) and collagen-specific users. Each report contains:
- Supplement consumer demographics
- What supplements they’re buying and using
- Shopping habits – what and where they buy and purchase enhancers and detractors
- Collagen supplement consumer-specific data on usage, types & format, familiarity, shopping habits and more
- Data on the influence of trust, transparency and sustainability on purchase habits
- Much more!
The Vitamin K Category Enhanced Report takes a deeper look at user data, including year-over-year and cross-category comparisons. Download the free Vitamin K Report Summary.
This is actionable information designed to help you develop strategies to capitalize on this growing market.