We utilize trust transparency principles to provide insights and guidance to nutritional product stakeholders.
The Naturally Informed program, powered by Trust Transparency Center and WholeFoods Magazine, keeps suppliers, brands and retailers informed of natural products industry developments. Join us to make better business decisions and inform consumers about the opportunities, challenges and issues surrounding consuming these types of products. Find high-caliber content including virtual events, webinars, articles, white papers and sponsor materials on topics from the science of supplements to the truth about sustainability, regenerative agriculture and clean label to true industry leadership.
News from The Edge
Younger consumers see more than Vitamin E for skin health – Coconut oil interest surprisingly robust
What:A recent ITC (Ingredient Transparency Center) survey of US and UK consumers asked respondents what healthy ingredients they used (topically or ingested) for skin health.
Often, when trying to truly understand attitudes toward health ingredients, one has to examine separately those intuitively food-forward and those most associated with supplements as
There’s less than a week to go until our Future of the Microbiome Summit kicks off. The virtual event will combine the latest research and
Often, science and business don’t connect enough. It’s a challenge in industry events to present that right mix and hit that spot where cutting edges intersect