An Interview with Scott Steinford

September 5, 2017

Scott Steinford is co-founder and president of ZMC-USA based inThe Woodlands, Texas. He has a combined 17 years of pharmaceutical industry experience with 10 years of nutritional industry experience to develop a broad focus of the healthcare arena. In the pharmaceutical industry, Scott worked for companies such as Adams Laboratories, Novartis, Eisai and Daiichi. In the nutritional industry has held executive positions with Eisai, Kaneka and Embria. Scott holds a Bachelor’s degree from The University of Texas at Arlington and a Master’s of Science in law from Champlain College. He is a strong supporter of trade organization activities serving the nutritional industry as well as proudly serving on various editorial and executive advisory boards both inside and outside the nutraceutical arena.

Health E-Insights: Which is most important to your company—mission, core values or vision?

Mr. Steinford: Obviously all three are important to every organization, but I believe of the three core values are most important to ZMC-USA. We are not just building a company but ZMC-USA represents a departure from the way China has historically done business. Additionally, we are changing the dynamics of how North America views China. The most important aspect of our organization is the understanding that we are providing trust and confidence between two cultures that have historically had no such interaction. If we were to compromise our core values, the trust on which this business model is based would falter and the organization might subsequently fail. The ZMC-USA business model is based upon learning and trust. ZMC-USA’s mission statement is “The More You Know…TheBetter You Feel!” ZMC and ZMC-USA have historically provided the type value that is most appreciated during economic downturns.The basis for our business exists with the understanding that we are bridging the gap between two cultures—and that involves patienceand understanding, not lowest price.

Health E-Insights: As president of ZMC, what is one characteristic that you believe every leader should possess?

Mr. Steinford: Increasing confidence within the individuals of your organization is the single most important characteristic in leadership. The confident person makes rational decisions based on doing the right thing at the right time for the right reason, with all sides taken into consideration. Confident people move through life defining opportunities before others even discover them. The confident employee recognizes they possess strengths and weaknesses and adjust their decision process to incorporate the realization of both. An organization of confident people provides positive change and opens the possibilities for advances both professionally andpersonally.

Health E-Insights: What were your goals during the last 12 months and did you meet them?

Mr. Steinford: Professionally, ZMC-USA has had a goal of high double-digit sales and profit growth for several years and fortunately we have been able to achieve these goals. Personally, I made a commitment to myself after high school to attain a law degree. Life, love, mortgages, children and other opportunities prevented me from progressing much past a pre-law Bachelor’s degree. Three years ago I embarked on a journey to complete that goal, which I achieved August, 2010, earning a Master’s of Science in law from Champlain College. While I am not going to make any career changes as a result of this new achievement, it does feel good to complete a promise made to myself years ago.

Health E-Insights: On a similar note, what do you plan to have accomplished in 5, maybe 10 years, personally and/or professionally?

Mr. Steinford: My goals remain the same both personally and professionally as they have over my career. I love life and live to love—money is not my motivator and I have to respect what I am doing. I have been fortunate in my life and my career in the pharmaceutical and nutritional industries. Many people in these industries have found themselves forced to make uncomfortable compromises.Whether by luck or by strategy, I have found myself in the position to make choices that I am proud of. Hindsight is often filled with some regrets, but in my case it has been minimal both personally and professionally. I hope the next 5 or 10 years allow me to experience life with the same passion and compassion afforded the past 50 years.

Health E-Insights: What are you passionate about?

Mr. Steinford: I am passionate about people and education. I believe in people and the spirit and souls they possess. I believe our greatest legacy should not be what we leave behind but who we leave behind, and the belief that future generations will benefit from our interactions, not just our actions. My great grandfather used to tell me stories of coming to Texas on horseback around 1900 from Missouri and meeting my great grandmother on a wagon train along the way. His formal education stopped at the third grade and he never let me forget education is a privilege—one that should never be taken for granted. In his lifetime he traversed the country by horseback and saw men land on the moon. I will never be able to articulate the passion for education he possessed as a result of his own lack of opportunity, but I am hopeful I can embody his spirit and exemplify his values toward education and the incredible gift it is for people.

Health E-Insights: If I see you at the hotel bar at Expo West, what might you be drinking?

Mr. Steinford: Ok, when you are spotted wearing a kilt a couple times this type of question often turns up in an interview. You will likely find me at the hotel bar at Expo West, and my potent potable (I love Jeopardy) will depend on the time and success of the day. Best-case scenario: I will be surrounded with friends appreciating an aged fine single malt whiskey, relaxed and smiling. If I am huddled over a shot glass of tequila mumbling to myself, it might be better to walk on by as it was not a great day, but the scotch will come out tomorrow.

— Nutraceuticals World

Unlock the Power of Transparency: Schedule a Meeting Now

Ready to Illuminate Your Path?
Partner with Trust Transparency Today.

Get inTouch

Lori Diez

Lori Diez combines compassion and excellence to lead organizations to their next level. A small-town Texas childhood taught her the value of hard work and relationships, which she uses to foster teamwork that brings results that have transformed cultures and programs to their highest potential. Her successful career in pharmaceutical and nutraceutical sales leadership and event hosting has prepared her to deliver results as the COO of TrustTransparency, where she uses her industry knowledge to ensure that the company’s operations run smoothly as they support nutraceutical companies in their mission to help others. Lori’s passion for charity reflects her belief that individuals working together can change the world, no matter how small their contribution to the effort. This year, she looks forward to continuing over a decade of service at the Houston Livestock Show And Rodeo, where she will be the Chairman of the Livestock Committee.

Conference Handouts

Conference Handouts

CoQ10 Statin Associated Myaglia Meta Study Barry Tan 0618 Case Study

CoQ10 Statin Associated Myaglia Meta Study Barry Tan 0618 (1)

Statin Q10 Effect Case Study

Statin Q10 Effect Case Study

Schedule Consultation with Trust Transparency

Glynnda Steinford

Glynnda Steinford, Trust Transparency Consulting’s Director of Customer Relations, brings over four decades of healthcare experience to her vital role in client engagement and relationship building. Her diverse background spans from administering medical groups to impactful stints in pharmaceutical and nutraceutical sales, all underlined by her degree in Healthcare Administration.

At the heart of Glynnda’s work is her talent for nurturing long-term connections, a skill she leverages to enhance client experiences and partnerships within the consultancy. Beyond her professional commitments, she enjoys life’s simple pleasures, whether it’s her love for cats and cooking or her ventures into golf, always prioritizing cherished moments with family and friends. Her personal interests echo the dedication and warmth she extends in her professional network, making her an invaluable asset to the team.

Caiti Dowden

Caiti Dowden stands as a crucial pillar at Trust Transparency Consulting, bringing invaluable insight and expertise to her role as Senior Executive Assistant’ since her start in 2018. With an academic background from Sam Houston University and a career shift from education to the nutraceutical sphere in 2010, Caiti has cultivated a sharp acumen for dissecting industry trends and bolstering strategic decision-making.

Her transition from Data Analyst reflects her growth and deep understanding of the business landscape. Caiti’s commitment goes beyond professional excellence; she thrives on balance, drawing from her rich life outside of work to enhance her organizational contributions. Whether it’s family time, volunteering, or rooting for Houston’s sports teams, she believes in embracing experiences to fuel her professional creativity and insight.

In her current role, Caiti’s dedication to dynamic business analysis and operational support proves her to be an irreplaceable asset to our team, embodying the synergy of personal enrichment and professional success.

Pam Hilpert

Pam Hilpert, Chief of Staff at Trust Transparency Consulting, has been instrumental in the firm since its inception, leveraging her 17 years of accounting experience, including a significant tenure in the nutrition sector. Her collaboration with Scott Steinford spans various successful ventures, emphasizing her integral role in the company’s financial and strategic initiatives.

An alumnus of Sam Houston State University, Pam holds degrees in both Business Administration and Accounting, as well as an MBA, adding academic heft to her practical industry insights. Beyond her professional prowess, Pam is passionate about family, enjoys live music, delves into quilting, and volunteers at her church, reflecting her well-rounded life.

Her multifaceted expertise and longstanding dedication make Pam a cornerstone of Trust Transparency Consulting’s operational strength and team unity.

Scott Steinford

Scott Steinford, a trailblazer in strategic leadership, boasts a certified M&A background, having navigated companies from their genesis to industry prominence. His brainchild, Trust Transparency Consulting, born in 2007, stands as a testament to his dedication to ethical business practices and strategic foresight, offering industry stakeholders invaluable guidance.

Beyond founding and steering companies, Scott has enriched the business landscape with his insightful keynotes and prolific written contributions, emphasizing his commitment to elevating industry standards. His executive tenure shines in roles as CEO or President of for-profits like ZMC-USA and Doctor’s Best, extending to significant contributions in non-profit sectors.

Notably, Scott’s influence is a driving force in the CoQ10 market, where his leadership has significantly bolstered the ingredient’s global presence. His roles in various capacities, including as a New Hope Ambassador, keep the community informed, providing in-depth industry reports and insights.

An active advocate within professional associations and an Editorial Advisor for leading industry publications, Scott’s expertise is both recognized and sought after. With academic roots in Pre-Law and a Master’s in Law, his journey transcends textbooks, embodying real-world business acumen and transformative leadership.

Scott Steinford merges visionary entrepreneurship with principled leadership, creating a legacy of innovation, growth, and unwavering commitment to industry excellence.