Creating value through supply chain partner management

January 16, 2018

As a pragmatic, logical person, I frequently find myself, not without some difficulty, attempting to calculate a hard return or quantitative portion to the more qualitative aspects associated with value-laden terms such as transparency or sustainability. The calculation is significant, since many business decisions are influenced by hard, cold analysis. When this calculation is successful, the value and logical arguments become well-rounded and can therefore appeal to almost all business professionals and many consumers.

If we consider transparency, in a business-to-business context, there are many filters to potentially consider; those selected dependent on what parts of the transparency journey apply to the business. In simplest terms, a package can be transparent, or a product can be clear. Clean label illustrates a manifestation of this value too.

We can be transparent in what we identify about our company, culture and operation. This can be represented as visual capture of product and process, disclosures and narrative about history, operations and practices, and even outright disclosure of real challenges and the struggles to overcome them. Finally, we can be transparent with our supply chain partners. How we act with them is not only a manifestation of company culture and values, it can create bottom line real value and return.

In all the above examples, a company creates an emotional engagement, and in the best instance, delivers a trusting relationship, hence the trust transparency connection we have spoken of before. This engagement is increasingly valuable to consumers as well as to supply chain partners who almost always have purchase options. These buyers of your products and services will ultimately apply a real number to this value provided, even if it’s only additional purchase elasticity, but what else can we examine to help quantify the real value of these best business practices?

What is the real, quantitative value of transparency?

  1. Secure and commit to long-term relationships: Outside of the obvious in potential savings in the direct costs associated with new vendor qualification, an organization thinking about longer term, partner-supporting contracts ensures stability of supply, which in turn allows sales and margin growth, a partner commitment to jobs, which in turn, directly leads to a stable, knowledgeable, motivated workforce. Security of supply, managed in this fashion, makes for fewer outages, with a direct impact on inventory management and related savings.
  2. Invest in sustainability: The right sustainability initiatives directly lead to securing long-term sources of materials and expertise. This in turn leads to cost stability, measured forward planning, and repeat sales and margin growth. Environment and field to shelf stewardship is at the epicenter of providing long term stable supply.
  3. Fair compensation throughout: Fair compensation for everyone involved has huge emotional value, but it can also be made more quantifiable. When managed and communicated well, it is an important aspect of supply chain partner assurances. It supports having appropriately motivated and trained individuals involved at all levels, and is a disincentive for economic adulteration.
  4. Managing the cost of quality and risk: Fair transparent practice does not incent short cuts which can have a disastrous impact on quality, allows adequate QC in general, makes for fewer defects which impacts total real product cost, and does not add risk (and cost) to the operation. Ensuring you have a sustainable program provides assurances in repeat process, and mitigates risk of adulterated, fraudulent or contaminated material entering the supply chain.

We’re often told “that’s a nice to have, but you can’t put a price tag on it.” With a little bit of examination and insight many of these ‘nice to have’s’ can, in fact, be at least in part quantified and tied ultimately to a bottom line.


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Lori Diez

Lori Diez combines compassion and excellence to lead organizations to their next level. A small-town Texas childhood taught her the value of hard work and relationships, which she uses to foster teamwork that brings results that have transformed cultures and programs to their highest potential. Her successful career in pharmaceutical and nutraceutical sales leadership and event hosting has prepared her to deliver results as the COO of TrustTransparency, where she uses her industry knowledge to ensure that the company’s operations run smoothly as they support nutraceutical companies in their mission to help others. Lori’s passion for charity reflects her belief that individuals working together can change the world, no matter how small their contribution to the effort. This year, she looks forward to continuing over a decade of service at the Houston Livestock Show And Rodeo, where she will be the Chairman of the Livestock Committee.

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Glynnda Steinford

Glynnda Steinford, Trust Transparency Consulting’s Director of Customer Relations, brings over four decades of healthcare experience to her vital role in client engagement and relationship building. Her diverse background spans from administering medical groups to impactful stints in pharmaceutical and nutraceutical sales, all underlined by her degree in Healthcare Administration.

At the heart of Glynnda’s work is her talent for nurturing long-term connections, a skill she leverages to enhance client experiences and partnerships within the consultancy. Beyond her professional commitments, she enjoys life’s simple pleasures, whether it’s her love for cats and cooking or her ventures into golf, always prioritizing cherished moments with family and friends. Her personal interests echo the dedication and warmth she extends in her professional network, making her an invaluable asset to the team.

Caiti Dowden

Caiti Dowden stands as a crucial pillar at Trust Transparency Consulting, bringing invaluable insight and expertise to her role as Senior Executive Assistant’ since her start in 2018. With an academic background from Sam Houston University and a career shift from education to the nutraceutical sphere in 2010, Caiti has cultivated a sharp acumen for dissecting industry trends and bolstering strategic decision-making.

Her transition from Data Analyst reflects her growth and deep understanding of the business landscape. Caiti’s commitment goes beyond professional excellence; she thrives on balance, drawing from her rich life outside of work to enhance her organizational contributions. Whether it’s family time, volunteering, or rooting for Houston’s sports teams, she believes in embracing experiences to fuel her professional creativity and insight.

In her current role, Caiti’s dedication to dynamic business analysis and operational support proves her to be an irreplaceable asset to our team, embodying the synergy of personal enrichment and professional success.

Pam Hilpert

Pam Hilpert, Chief of Staff at Trust Transparency Consulting, has been instrumental in the firm since its inception, leveraging her 17 years of accounting experience, including a significant tenure in the nutrition sector. Her collaboration with Scott Steinford spans various successful ventures, emphasizing her integral role in the company’s financial and strategic initiatives.

An alumnus of Sam Houston State University, Pam holds degrees in both Business Administration and Accounting, as well as an MBA, adding academic heft to her practical industry insights. Beyond her professional prowess, Pam is passionate about family, enjoys live music, delves into quilting, and volunteers at her church, reflecting her well-rounded life.

Her multifaceted expertise and longstanding dedication make Pam a cornerstone of Trust Transparency Consulting’s operational strength and team unity.

Scott Steinford

Scott Steinford, a trailblazer in strategic leadership, boasts a certified M&A background, having navigated companies from their genesis to industry prominence. His brainchild, Trust Transparency Consulting, born in 2007, stands as a testament to his dedication to ethical business practices and strategic foresight, offering industry stakeholders invaluable guidance.

Beyond founding and steering companies, Scott has enriched the business landscape with his insightful keynotes and prolific written contributions, emphasizing his commitment to elevating industry standards. His executive tenure shines in roles as CEO or President of for-profits like ZMC-USA and Doctor’s Best, extending to significant contributions in non-profit sectors.

Notably, Scott’s influence is a driving force in the CoQ10 market, where his leadership has significantly bolstered the ingredient’s global presence. His roles in various capacities, including as a New Hope Ambassador, keep the community informed, providing in-depth industry reports and insights.

An active advocate within professional associations and an Editorial Advisor for leading industry publications, Scott’s expertise is both recognized and sought after. With academic roots in Pre-Law and a Master’s in Law, his journey transcends textbooks, embodying real-world business acumen and transformative leadership.

Scott Steinford merges visionary entrepreneurship with principled leadership, creating a legacy of innovation, growth, and unwavering commitment to industry excellence.